festivals

Autumn is a great time to visit Uonuma, a gem of Japan’s heartland

And this year, Uonuma is celebrating its own coming of age!

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Kunchi: The major Japanese festival most Japanese people don’t know about

Dance Towns & Dragons.

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Towering lanterns light up the summer sky at Akita’s famous festival

Watch performers balance spectacular lantern poles on their chins in an unforgettable summer festival.

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Ponyo-catching game comes to Ghibli Park anime theme park this summer

Ghibli Park gives you a chance to experience a traditional Japanese summer festival and to take home multiple Ponyos if you’ve got the right skills.

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Family Mart serves up Japanese nostalgia with new frozen choco banana that’s a sell-out hit

There’s more to this iced treat than first meets the eye.

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Pageant in Gifu Prefecture allows all races, genders, species, and levels of existence to enter

You don’t get much more inclusive than that.

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The story of our miracle cork-gun shot at Dogo Onsen in Ehime Prefecture

A tale of beginner’s luck and cheap prizes.

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Ghibli Park holds spring matsuri festival with special events to celebrate one-year anniversary

Japanese anime theme park opens its doors to non-ticket holders with a special application system.

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McDonald’s Japan’s new Tsukimi Moon-Viewing Pie receives mixed reviews online

New dessert divides the nation. 

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Mos Burger releases new Tsukimi Moon-Viewing focaccia burgers for 2024

A triple-moon showing at Japan’s famous homegrown burger chain.

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Pizza Hut releases Tsukimi Moon-Viewing pizzas for 2025, with industry-first “shadow picture box”

Japan’s newest pizzas come with…rabbit? 

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How Japanese people deal with death at Nagasaki’s Shoro Nagashi ceremony

Honouring the dead in a moving way that aids the grieving process.

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Tsukimi Moon-Viewing season begins in Japan with new Yoshinoya gyudon beef bowls

Moon and meat arise in a tasty new collection.  

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How to dress for summer in Japan: Tips from a rickshaw driver in Asakusa

Fashion advice on how to dress for a Japanese summer leads us to some historic stores.

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McDonald’s adds a new Cheese Bacon Potato Pie to its menu in Japan for a limited time

Former idol group member stars in the new commercial, set at a Japanese summer festival.

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Unko Museum Tokyo holds a Japanese poo festival in Odaiba

A scat twist on a Japanese festival. 

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“Half-naked men only in loincloths” drum battle returns to Hida festival for first time in five years

Festival of motion and stillness reinstates hours-long drum procession/shoving match.

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300-year-old Japanese festival that curses all who see it permitted to be filmed for first time

I’m going to lend the video to someone within a week anyway… just in case.

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Shinto shrine naked festival ritual asks men to cover up for first time in three-century history

Loincloths at least, gentlemen, says shrine in change of policy in how to ask the gods for a good harvest and plenty of fish.

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Akutai Matsuri: Japan’s Verbal Abuse Festival, where insults and bad behaviour are encouraged

People in Japan are known for being polite, but not at this weird winter festival.

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