SNOJ

Taste-testing Japan’s extra-expensive handmade Kit Kat Moleson line

At 500 yen (US$4.50) a stick, these are no ordinary Kit Kats.

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These Pakistani students in Tokyo had never been to the beach, and that’s something we had to fix

We hit the coast with a group of international students for a day of sun, surf…and maybe romance?

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This restaurant’s US$0.45 sushi is an amazing way to expand your sushi horizons in Tokyo

More variety than we’d hoped for at far less than we’d ever expect to pay make this a great place to try types of sushi you’ve never had before.

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Stretching the limits of Japanese budget belts with the Easy Stretch Belt from the 100 yen store

Our in-house 100 yen store guru snaps up a deal that eliminates the need to keep his belt buckled, and keeps his finances as secure as his pants.

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The best way to drink Japanese sake? From an edible squid bottle!

After this taste test, you’ll never want to go back to using regular drinking vessels again.

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Mr. Sato tries to eat a cheap beef bowl, gets a massive, luxurious surprise in the process

Why could Mr. Sato possibly be freaking out over this delectable beef bowl?

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The beautiful cosplayers of summer Comiket 2018【Photos】

Soaring temperatures couldn’t stop these amazing cosplayers from shining brighter than the sizzling sun at this year’s premier otaku gathering.

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We taste-test 7-Eleven’s new fusion cuisine: the Cheese Dak-galbi Burrito!

Our Japanese language reporter bites off a hefty chunk of the convenience store’s take on Mexican-Korean cuisine so we can bring you a spicy review.

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The real star of Starbucks’ new Matcha S’more Frappuccino is its huge matcha powder boost

Starbucks amps up both the Japanese and American elements, and makes us fall in love with green tea Frappuccinos all over again.

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These little-known Japanese plastic bags can be a lifesaver in times of disaster

Unless you live in a handful of prefectures, you’ve probably never even heard of I-wrap, but those who know it swear by it.

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Our reporter goes on a one-night, three-day “Extreme New Zealand Trip” over the weekend

Join our Japanese-language correspondent P.K. Sanjun on his whirlwind time-warping tour of Auckland, which still got him back in time for work on Monday.

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This is what a 10,000-yen (US$90) Unagi Sushi Cake looks like

A beautifully arranged, blissfully huge order of one of Japan’s favorite summertime foods.

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This is what Tokyo’s craziest roast beef ramen looks like…but save room for dessert!

Located in Tokyo’s number one ramen district, this restaurant piles on the wagyu Japanese beef and makes mouthwatering desserts too.

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Is Tokyo hot enough this summer to cook curry on a car dashboard? We find out!

Are laziness, forgetfulness, and Japan’s record-breaking heat the ingredients to a great meal?

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We cook a monjayaki Japanese pancake on the hood of a car during Japan’s hottest summer ever【Vid】

Briquette-free barbecuing as the sun turns the hood of Japan’s cheapest car into a hot plate.

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This gorgeous hot spring is actually part of one of Japan’s most convenient airports【Photos】

New Chitose Airport Onsen isn’t just convenient and gorgeous, it’s an amazingly cheap place to spend the night too!

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Awesome Tokyo cafe’s less-than-a-buck beer is so cheap it’s almost criminal

The name of the restaurant is Coffee Mafia, but it’s the poster for 100-yen beer that has our attention.

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Grumpy Man’s Guide to Tokyo Disney: A bitter ex-fan shares his side of the 35th anniversary gala

Can faith, trust, and a little bit of pixie dust rekindle P.K Sanjun’s love of Disney? Here’s his experience of the 35th anniversary festivities.
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We try out “instant rice balls”, prepared with water, to see if they’re actually tasty

These rice balls are meant to be cooked easily and to last for a long time…but do they sacrifice flavor for function?

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“Hair Extension Bangs” from a 100-yen store: A bargain to beautify the bald and bereft

Our reporter heads to the discount store in hopes of glamming up his forehead, and shares the whole process in glorious GIF form.
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