Nestle
The company has arrived at the best possible balance of chocolate and wafer in the beloved treat in a new version that’s hitting shelves soon.
This tie-up collaboration swings both ways, with new KitKat items at the ice cream chain for a limited time as well.
Pssst, Nestlé — that character’s not Japanese and you’re playing into problematic Asian stereotypes.
Twitter user uncovers a case of shrinkflation, and chocolate lovers aren’t happy about it.
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One of Japan’s most beautiful hot spring towns announces new limits on number of day trippers
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Tokyo park’s sea of clouds, nighttime illumination, and cosplay days make now perfect time to visit
Samurai ritual suicide contest cancelled by organizer in west Japan
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Nintendo’s controller capsule toys are so cool, even the machine you buy them from is awesome【Pics】- One of Japan’s most beautiful hot spring towns announces new limits on number of day trippers
Tokyo Disneyland loses top-attendance crown for Japanese theme parks for second year in a row- Ghibli’s Princess Mononoke teams up with Foxfire for outdoor apparel collaboration【Photos】
Ghibli Park debuts first winter illumination display with Howl’s Moving Castle theme
Pringles releases a limited-edition sweet flavour in Japan- Sanrio and magical girl anime PreCure join forces for new merch line【Photos】
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Foreign tourists on Shinkansen bullet train break suitcase etiquette, angering local passengers
[Deleted] Article written for April Fool’s Day 2018
Japanese government to make first change to romanization spelling rules since the 1950s
Foreigner’s request for help in Tokyo makes us sad for the state of society
Ghibli founders Toshio Suzuki and Hayao Miyazaki contribute to Japanese whisky Totoro label design
Japanese convenience store Family Mart announces abolishment of eat-in spaces
Princesses, fruits, and blacksmiths: Study reveals the 30 most unusual family names in Japan
Life-size vibrating Legend of Zelda Master Sword for sale from Nintendo【Photos】
Studio Ghibli releases free-download board game — Here’s how to play it without reading Japanese
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Berserk T-shirts coming to Uniqlo for launch of new Manga Curation line【Photos】
Forbidden area at Japanese mountaintop shrine opens to the public for first time in 400 years
Made In Japan Fender Limited Edition Hello Kitty Stratocaster now on sale in Japan
Japan reaches its lowest-ever ranking on Education First’s 2024 English Proficiency Index
Sanrio and magical girl anime PreCure join forces for new merch line【Photos】
History’s highest sumo wrestling and geisha dance to take place at Tokyo Skytree observation deck
Japanese burger chain no longer serves onion rings, but offers intriguing replacement【Taste test】
Line of foreign tourists leads us to Akihabara’s meatiest fatty ramen【Taste test】
Japanese job-quitting service contacted by other job-quitting service because employee wants to quit
Drawing a school girl leaping over a man firing a gun? There’s a reference book for that!
Flying dango: Unique tourist site where Japanese sweets are flown to you over a gorge
The heartwarming story of Japan’s “Weakling Gundam” and the fans who supported it in its hour of need
Kids takoyaki charity almost shut down by reselling middle schoolers, but owner soldiers on
Japan’s biggest manga magazine is raising its minimum payment rate for creators
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