The Shibuya Incident would have been a whole lot more kawaii if these Sanrio stars had shown up sooner.
Sega’s emojam wants to keep messages short and sweet, plus within your circle of close friends.
Luce is an attempt to form connections via “the pop culture so beloved by our young people.”



















Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Tokyo turns its phone booths into free Wi-Fi hotspots, and here’s how to use them
A Kyoto factory vending machine sells gourmet mystery meals at bargain prices
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
Pokémon Centers across Japan cancel April events after stabbing in Tokyo
Free fried chicken for using free Wi-Fi?!? Tokyo restaurant offers irresistible karaage freebie
Haku is…Chihiro’s dead brother? Studio Ghibli fans blown away by Spirited Away theory
Rumors say this is Japan’s very best McDonald’s branch, but what makes it special?[Taste test]
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Tokyo’s best museum for foreign travelers finally reopens after being closed for four years
Totoro and Calcifer become little light-up lanterns for Ghibli-style excursions or at-home decor
Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video]
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Picturesque Tokyo park plays host to millions of flowers and soap bubbles this spring
Tokyo subway and almost all Tokyo train lines now accepting credit card tap payments
Final Fantasy invites you to adventure in Fukushima with Fukushima Fantasy Chocobo fun[Video]
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Pokémon Centers across Japan cancel April events after stabbing in Tokyo
Free fried chicken for using free Wi-Fi?!? Tokyo restaurant offers irresistible karaage freebie
Haku is…Chihiro’s dead brother? Studio Ghibli fans blown away by Spirited Away theory
Rumors say this is Japan’s very best McDonald’s branch, but what makes it special?[Taste test]
Why does Engrish happen in Japan?
Discover some of the best snacks in Atami, a wonderland of Japanese street food
Pizza Hut Japan asks customers “Don’t you hungry?” 【Why does Engrish happen in Japan?】
Japan 201: How to tie a kimono sash
Electric conveyor belt sushi kit brings the fun of a revolving sushi restaurant into your home
This is what a 10,000-yen (US$92) Tokyo bento boxed lunch looks like【Taste test】
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Tokyo teahouse serves up a sakura matcha dessert you won’t find anywhere else
Is Tokyo Station’s startlingly expensive wagyu bento boxed lunch worth its high price?[Taste test]