SNJO

That time we let Coca-Cola bottles predict our fortunes for the new year

Limited-time campaign comes complete with cute AR bunnies for the Year of the Rabbit.

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What’s in the Lindt lucky bag for 2023?

There’s more to this fukubukuro than just Lindor balls.

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Japanese sweets box from Amazon Japan is a treasure trove of dagashi nostalgia

A treasure chest filled with cute and nostalgic Japanese sweets!

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Krispy Kreme releases tit doughnuts in Japan

A sweet homage to a beautiful tit that can only be seen in Hokkaido. 

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We eat an intimidating curry with toppings randomly chosen for us by CoCo Ichibanya’s ‘Gacha’ app

Will a curry with toppings randomly chosen by a computer be remotely edible? Let’s find out!

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Ginza Cozy Corner’s Disney lucky bag fukubukuro leaves us with a bad taste in the mouth

Not exactly the happiest bag on Earth. 

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We push our luck and buy a lucky bag from a Japanese vending machine

New Year, new vending machine, and this one is filled with fukubukuro.

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Comparing two Starbucks fukubukuro shows just how different lucky bags can be

Proof that lucky bags really are the luck of the draw.

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Japan’s Muji “Fukukan” continues to disppoint New Year’s lucky bag lovers

A slight improvement on last year, but nothing like the cans of glory days.

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No mystery as to how adorable Sanrio’s 2023 fukubukuro lucky bags are

2023’s lucky bag is not only really cute, but for our reporter, quite profound.

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Ikea’s cheap lucky bag captures the true essence of Japan’s fukubukuro tradition

Take a look at what we received for 1,000 yen!

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The Mos Burger x Cinnamoroll lucky bag is a treat for Sanrio fans

Japanese fast food chain teams up with a popular character for its New Year’s fukubukuro. 

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KFC Japan gives us a finger-lickin’ good lucky bag for 2023

Fried chicken fukubukuro is a great way to forget our New Year’s resolutions. 

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Ikea celebrates New Year in Japan with a fukubukuro lucky bag filled with surprises

Ikea says “Blåhaj!” to New Year by giving us a bunch of products that are just as random.

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Häagen-Dazs celebrates New Year with a fukubukuro lucky bag in Japan

With over 20 ice creams inside, this is a great way to start 2023!

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Starbucks Japan’s New Year’s lucky bag is one of the most sought after fukubukuro of 2023

Only available to lottery winners, we take a look at the special goods inside this “phantom” box. 

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McDonald’s Japan’s 2023 fukubukuro lucky bag first disappoints then redeems itself

The golden arches misses the mark in some ways but then makes up for it after all.

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Does the 2023 Village Vanguard Lucky Bag satisfy our need for useless junk? Let’s find out!

How much junk is the right amount of junk?

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Studio Ghibli fukubukuro lucky bag is a sell-out hit in Japan at New Year

Our best Ghibli merchandise haul to date!

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The best cosplayers from Day 1 of Winter Comiket 2022【Photos】

Plus, Bocchi the Rock! creator’s newfound fame causes chaos at the venue.  

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