Suntory more than triples the alcohol content of its Horoyoi for newest member of product line.
Pikachu steals show at MLB opener, baseball stars introduced at Tokyo Dome with Pokémon music【Video】
Chocolatier partners with Japanese confectionary company for seasonal cherry blossom-flavor treat.
Price to climb Mt Fuji doubles from Yamanashi side, Shizuoka side to charge tolls for first time.
A great way to give a little and receive a little from the real-world site where Totoro was born.
Visiting the imperial family unannounced is always a bad idea, especially when it’s the middle of the night and you’re hammered.
Japan has many shrines linked to prosperity, but these five are considered some of the best for boosting financial luck.
Study finds locals avoiding famous temples and other spots booming with overseas tourists, heading elsewhere instead.
A rare onsen that uses 100-percent natural hot spring water pumped directly from the source.




















Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese kindness restores our faith in humanity after a highway bus accident in Tokyo
Japan’s ministry of economy reminds us to “use sound judgment” before buying toilet paper
Totoro and Calcifer become little light-up lanterns for Ghibli-style excursions or at-home decor
Japan now has a “for foreign tourists only” Mt. Fuji sightseeing train[Video]
Can you make butter by running with a pouch filled with cream? Let’s find out[Taste test]
How many doughnuts can you pack in a Mister Donut all-you-can-pack deal?
Huge life-size Eevee Eeveelution Pokémon plushies will steal hearts, conquer living rooms【Photos】
Japan’s budget chain restaurant Saizeriya might just be the perfect first date location
7-Eleven Japan releases a crazy new viral sandwich: Chocolate Sprinkles and Whipped Cream
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
Stunning central Japan wisteria festival is like a purple fantasy straight out of a Ghibli movie
Studio Ghibli releases the My Neighbour Totoro tea caddy, with a magical self-closing lid
Create a tiny Ghibli anime world on your bookshelf with new miniature papercraft art kits
Studio Ghibli unveils new Rollbahn notebook in honour of Howl’s Moving Castle
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Train station platform ramen store closes its doors on half a century of history in Tokyo
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Cherry blossoms begin blooming in Japan with record-early starts for sakura season
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan now has a “for foreign tourists only” Mt. Fuji sightseeing train[Video]
Can you make butter by running with a pouch filled with cream? Let’s find out[Taste test]
How many doughnuts can you pack in a Mister Donut all-you-can-pack deal?
Huge life-size Eevee Eeveelution Pokémon plushies will steal hearts, conquer living rooms【Photos】
Japan’s budget chain restaurant Saizeriya might just be the perfect first date location
We mixed all 31 flavors of Baskin Robbins ice cream and created a Frankenstein dessert【Video】
Japan Railways now has giant robots performing maintenance work via VR-goggled operators
Our Gluttonous Reporter Mr. Sato Devours a 65-Strawberry Parfait Tower!
Say hello to the Big Bomb Onigiri, a beast of a Japanese rice ball
Jamiroquai doll from Japan lets you control your own Virtual Insanity 【Video】
Japanese sailor suit school uniform gets an upgrade with traditional kimono details
Japanese Joe Biden tries the Biden Burger in Japan