What if you took a Dorito, ditched the cheese, and added salmon? You’d get Frito-Lay Japan’s shaketoba chips.
Rounded-back backpacks are filled with sweet shout-outs to some of Japan’s favorite treats.
Sweet treat flies under the radar for locals, but becomes a massive hit with overseas visitors.
Relaxing baths and an all-you-can-eat seafood buffet combine to satisfy both your body and mind.
100-year milestone brings you a way to incorporate sumo style into your wardrobe without wearing a loincloth.
Sample some of the best regional variations of nabe and sake in a Showa-retro space at this event perfect for the middle of winter.


































































