As new shipment of Pokémon Trading Card Game expansion packs comes in, Bic Camera makes a new rule.
Filled with a special “phantom butter” from Calpis, you won’t find a treat like this anywhere else in Japan.
Family Mart’s Pokémon Pokopia dessert drinks are supposed to be mixed in-store, but there’s an alternative.
The brand’s Origo line of bold-patterned tableware makes for a shockingly good partner with the world’s favorite Pokémon.
![Sanrio amusement park in Tokyo to host Psycho Game horror event this summer[Video]](https://soranews24.com/wp-content/uploads/sites/3/2026/04/sr-1-1.jpg?w=640 "Sanrio amusement park in Tokyo to host Psycho Game horror event this summer[Video]")
After Hello Kitty goes home for the day, some decidedly less cute characters will be taking over Sanrio Puroland.
![Final Fantasy VII’s Sephiroth finds happiness in a canned cocktail[Video]](https://soranews24.com/wp-content/uploads/sites/3/2026/04/sc-2.jpg?w=640 "Final Fantasy VII’s Sephiroth finds happiness in a canned cocktail[Video]")
Students let a local agricultural product shine by partnering with a 215-year-old sweets maker for a new take on a classic Japanese treat.
![What are the worst things about living in the Japanese countryside?[Survey]](https://soranews24.com/wp-content/uploads/sites/3/2026/04/ig-1.jpg?w=640 "What are the worst things about living in the Japanese countryside?[Survey]")
Both sides of the Pacific are getting new themed cafes with attached merch shops from the video game developer of Final Fantasy and Dragon Quest.
![Hello Kitty is now a transforming truck robot[Photos]](https://soranews24.com/wp-content/uploads/sites/3/2026/04/hk-1-1.jpg?w=640 "Hello Kitty is now a transforming truck robot[Photos]")
![Japanese convenience store brings rice balls back to 100 yen – Is this deal worth it?[Taste test]](https://soranews24.com/wp-content/uploads/sites/3/2026/04/hl-9.jpg?w=640 "Japanese convenience store brings rice balls back to 100 yen – Is this deal worth it?[Taste test]")
As onigiri prices continue to rise everywhere else, Lawson Store 100 stays true to its name.
We pit the convenience store challenger against Tokyo’s favorite maker of Japan’s beloved octopus dumplings.
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